Italian restaurant serves up appetizing web presence
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Season 2 takes us to the tight-knit, blue-collar town of Bristol Borough, Pennsylvania. Catch up on episodes one, two and three - stop by weekly for future episodes!
Born and raised in Bristol Borough, Pennsylvania, Chef Robert Angelaccio moved back to his hometown after 25 years owning and operating a successful Italian restaurant in Colorado Springs, Colorado. Wanting to spend more time with family, Robert opened Annabella’s in 2003, bringing his passion for Old World cuisine back to the community where he was raised. Robert and his wife, Alison, take pride in making every dining experience memorable.
“Italian families are very close, so I want our customers to feel like they’re coming to my home to eat,” Robert says.
Nestled in Bristol’s historic corridor, Annabella’s is perfectly situated just steps from the popular Bristol Riverside Theatre. When a play hits the main stage, Annabella’s is bustling, but in between productions, the restaurant is often empty. While the Angelaccios weathered several tough years after the economic downturn, they are still scrambling for ideas to bring consistency to the business, and to pack the dining room every night.
Deluxe realized there was a big opportunity on the table for Annabella’s to connect with would-be guests online. The Deluxe team outlined a plan to rebuild Annabella’s current website with a mobile-first approach and the right amount of pages to showcase the restaurant, while shoring up its brand and social media presence with a food-oriented strategy.
By Deluxe.