Fun, fabulous, and fit. Ashley Chatman’s dance-centered fitness classes, keep her clients engaged for endless fitness fun. Now, after winning the Lenovo Evolve Small mentorship contest grand prize, she’s empowered to make faster, and more impactful decisions to move her business in the right direction without breaking a sweat.
Ashley’s creative and enthusiastic nature shines through her virtual businesses: Fit Body by Ashley and Dance Fit Chicks. To boost her business, she creates content, makes fitness plans, and posts TikToks and YouTube dance tutorials to help women feel comfortable and confident in their own skin, while finding joy in exercising. A sentiment that resonates with her personal fitness journey.
Just a quick look through Ashley’s social media profiles, and it’s clear how the L.A. native’s personality and talent has drawn in a massive following. So much so that her current collective following on her online accounts sits at 450,000. With a fanbase like that, it makes sense to want the right powerful tech for better workflow.
Lenovo’s Evolve Small initiative makes an effort to support minority and women-owned businesses, like Ashley’s, helping them thrive with the right tools. By providing the best technology, mentorship, community support, and opportunities these small businesses get a big leg up online and offline. Through her community’s support, Ashley won $40k in grants and Lenovo tech solutions, which is helping her already-thriving business soar to new heights.
So, what solutions does a business like Ashley’s need to take their tech to the next level?
The upgrade break-down
- Lenovo ThinkPad P16: For creative recording and editing on a powerful workstation
- Lenovo ST250 Server: For ample, accessible, always-on data management
- Lenovo IdeaPad Duet: For portability and productivity
- Windows 11 Pro: For creating and collaborating with intuitive workflows
- Lenovo ThinkVisionMonitors: For easier visibility and dual screen access
- Lenovo Go Accessories: For flexible working, with built-in portability and ease-of-use
- Motorola Moto Edge+: For game-changing mobile performance, with business-grade security
- Premier Support: For always-on tech support, to keep her business up and running
As a fully remote business with multiple employees around the country, Ashley knew she needed something that was reliable, work-from-anywhere friendly, with powerful storage and graphics capabilities to manage all of the videos she produces. Lenovo’s Evolve Small Ambassador Alexis Cash was able to point her in the right direction, focusing on providing solutions that increased storage capacity, processing power, and powerful graphics to help her business succeed.
Alexis expanded on her tech picks for Ashley by stating that, “I recommended workstations to her because this system is powerful enough to record, edit, and stream videos with no downtime or lag. All of her devices have extended warranties so that as her tech ages, she will still have warranty coverage to keep her business running. Her server allows her to ample storage to save all of her videos on a local, secure drive rather than paying monthly fees for cloud storage.”
When asked how this new technology would improve her content creation and editing Ashley said, “Faster workstations will definitely make the process of editing a lot easier and quicker. This will allow our team to push out more content on different platforms and make our content creation process more efficient.”
If you haven’t already, be sure to check out Ashley’s social channels. You can find her on TikTok, YouTube, Facebook, and Instagram. Her small business is about to make even bigger moves for women’s wellness.