How to Lead a Successful Marketing Management Team with Jess Petrella of Unbounce
"Tuned-in leadership: Effective leadership plays a critical role in guiding and supporting the marketing management team. As a leader, staying tuned in to the team’s needs, challenges, and aspirations is crucial. For example, conducting weekly one-on-one meetings allows me to have dedicated time with each team member to discuss their progress, address any concerns, and provide guidance. These meetings serve as a platform for open and honest communication, fostering trust and ensuring that individual needs are heard and addressed. Additionally, one-on-one meetings, quarterly performance reviews, and retro’s on projects all provide an opportunity to evaluate team members’ progress, celebrate achievements, and set new goals." M arketing Management helps you understand the way customers think and react when they buy a product or service...
Members only content

Want to continue reading?

Create an account for free or sign in to gain access to exclusive site features, deals, and more!