“I was pleasantly surprised when I started my business that the more I gave back to my community and industry, the more my business grew. Through donating time and energy to nonprofits, I surrounded myself with like-minded people who in turn supported me and my business. And by openly helping and sharing other PR professionals, I created a network of collaborators and referral partners instead of competitors.”
I had the pleasure of interviewing Michelle Stansbury, CEO of Little Penguin PR. Michelle is an award-winning publicist whose mission is to take the same resources that Fortune 500 companies use to reach their target audience through PR and provide them to small and mid-sized businesses to help them succeed. Michelle excels at building credibility, generating positive press and media exposure, and positioning companies as experts...
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