Sometimes it's hard to know what parts of a message or marketing strategy are so good - sometimes it's just easier to spot the really bad parts.
Like a singer - it's sometimes easier to pick out a bad voice (because you cringe!) than verbalize all the nuances of the good voice without all the expertise.
So when it comes to marketing and communications, what doesn't work?
Please share below on what NOT to do when creating and sharing marketing messages!
Don't skimp on your budget and think you can do it yourself or hire someone second-rate. It shows. Not speaking about any one ad here, but that would be one of the common themes of most ads I've seen.…
The worst ad I every saw was during a super bowl. I don't remember the product but I do remember it had the power rangers in it a few years after their prime. The ad was so bad that I emailed the company…
Yes! I agree - don't skimp. If you can't manage, keep it simple and clean. YES!
